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Botox: The Thing Is

3 EPISODE SERIES

Spasticity is difficult, but it can be treated.

This online and social campaign helped people with spasticity understand what Botox can do to improve muscle movement. 3 episodes. 1 simple story. Millions of people better equipped to handle spasticity.

Client

Botox

Agency

FCB Health

Role

Nico Traut: Associate Creative Director

Project

3 Animated Online Videos

EPISODE 1

The Thing Is Spasticity Can Be Treated

EPISODE 2

The Thing Is There Are Specialists That Can Help

EPISODE 3

The Thing Is Progress Takes Commitment